IMAGES of Fermanagh will be beamed into the homes of more than two million Americans this St Patrick’s Day. 

 

Local footage was filmed last month ahead of the braodcast on NBC television in New York during its live coverage of the St Patrick’s Day parade in New York later today. Coverage of the parade on NBC will be sponsored by Tourism Ireland once again this year.

 

The NBC broadcast will highlight Northern Ireland’s Year of Food and Drink and our superb culinary offering; Christian Heritage and the St Patrick’s Trail; as well as our Game of Thrones connections.

 

The NBC crew visited Lough Erne Resort, where they filmed chef Noel McMeel in action in the hotel’s kitchen. Noel also brought the crew on a tour of the area, to meet some of his favourite local food producers – including butcher Pat Doherty and beef and lamb farmer Maurice Kettyle, as well as Erin Groves, who sources local ingredients for her jams and chutneys.

 

Alison Metcalfe, Tourism Ireland’s head of North America, said: “We were delighted to invite the NBC crew to film in Northern Ireland, which is an excellent opportunity to showcase the destination to a huge audience of more than two million Americans. People everywhere instantly identify St Patrick’s Day with the island of Ireland and that heightened profile at this time of year allows us to put our holiday experience in the spotlight in the United States.”