Online film promoting Fermanagh is launched

Boating Fermanagh

The film has been launched to promote the county

TOURISM Ireland has launched a new online film, specially created to highlight Enniskillen, the Fermanagh Lakelands and the recent, successful Happy Days International Beckett Festival.

The short film was produced by Tourism Ireland to highlight Beckett’s special connection with Fermanagh and to showcase Enniskillen and Fermanagh to potential visitors around the world.

It features wonderful images of this part of Northern Ireland – including Enniskillen Castle, Devenish Island and Lower Lough Erne, the Marble Arch Caves, Blakes of the Hollow and even The Jolly Sandwich café – giving people everywhere a flavour of what to expect when they visit.

It also includes interviews with festival director Seán Doran, actor Adrian Dunbar and writer Roy Foster.

Niall Gibbons, CEO of Tourism Ireland, said: “We are delighted to unveil our latest online film, which showcases Enniskillen and the wonderful Happy Days Festival, whetting people’s appetites to come and visit. High profile events like the Happy Days Festival provide a wonderful ‘hook’ for us to shine a spotlight on Fermanagh, and Northern Ireland, around the world.

“We know that Beckett had a special connection to Fermanagh through his schooldays, so this festival was a wonderful opportunity to use that backdrop to showcase our literary tradition and the spectacular Fermanagh Lakelands to an international audience. We are inviting people around the world to come and experience Enniskillen and the spectacular Fermanagh Lakelands for themselves.”

Tourism Ireland is sharing the film on social media – with its Facebook fans (about 2.52 million fans worldwide) and Twitter followers (135,000+), and on its YouTube channel (the most watched YouTube channel of national tourism organisations in Europe, according to the Digital Tourism Brand Index).


The Fermanagh Herald is published by North West of Ireland Printing & Publishing Company Limited, trading as North-West News Group.
Registered in Northern Ireland, No. R0000576. 28 Belmore Street, Enniskillen, County Fermanagh, Northern Ireland, BT74 6AA